The volunteer community is a membership organization’s heart and soul. Their contribution is priceless and the organization couldn’t function without them. Not only do they make things happen behind the scenes, but they also express the values of the organization in...
“Mom, why are you doing this?” A text message I’ve received many times in the past few weeks from my daughter – a millennial whose employer (along with her husband’s) has decided to wait until 2021 before they allow employees back into the workplace. I am a primary...
According to a recent study by the Harvard Business Review, only 8% of leaders can strategize and execute their strategy effectively. Furthermore, leaders who can strategize well are most likely to be able to put the strategy into place, but only because they happen...
In my first post on Sales and Marketing Alignment, I shared a demand generation alignment checklist that I’ve created and continually refined over many years of marketing with a number of high-growth software companies. For quick reference here’s my 10 step Sales and...
“I believe the children are our future. Teach them well and let them lead the way.” – Whitney Houston Last weekend, I participated as a judge at the 20th Annual Kogod Case Competition at my alma mater, American University. More than 175...